About Me

My name is Alex and I am a full-time accountant and a part-time entrepreneur. With enough success, I hope that I can quit my job and work full-time in my business. I’ve created this site to document my journey to success in my business career. Currently, I would like to focus on marketing because it gives a nice boost to small businesses and makes them more resilient in a competitive industry.

The information on our site may serve as a guide for a better marketing plan.

For a truly effective social campaign, a brand needs to embrace the first principles of marketing, which involves brand definition and consistent storytelling. – Simon Mainwaring